Stop wasting money with this Google Ad Placement Exclusion Script

Say no to fraudulent clicks and save your money on your PPC campaigns

Photo by Jp Valery on Unsplash

Have you ever seen your placement ads CTR > 200% ? You are not alone. Click fraud are serious problems. According to a recent statistics, advertisers suffers a $19 billion in 2018 and expected to increase to $44 billion in 2022. Unless you monitor clicks and impressions on your Google ads 24/7, you can’t protect your company or your client from the ad fraud and bot traffic.

It’s time to stop wasting budget on fake clicks or traffic from bots!

Where do invalid clicks exist in Google ads?

Click fraud or bot traffic is a technique. It can deliver illegitimate clicks to your ppc campaign as so to inflate your cost of the advertising campaign. Hackers automate click fraud by using software and bots.

How does it happen

1. Publisher (or website owner) might send heaps of invalid clicks so they can earn higher revenue

2. Hackers (or competitor) carry out click fraud to drain your budget.

Suspicious Top-Level Domains to watch for

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Charmarine_DataAnalytics&DataWizardForMarketing

The Marketing Data-Driven blog ties together the what, the why and the how behind tried and true digital marketing techniques